Googles Entry in Publishing | Dissertation Proposal

Googles Entry in Publishing | Dissertation Proposal DISSERTATION PROPOSAL GOOGLE: AT THE FORE OF A PUBLISHING REVOLUTION Abstract Google Inc. is poised to ignite a technological revolution in publishing, a revolution that will establish the company as a leader in the publishing industry. This thesis will be supported by applying existing theories on industry and organisational life cycles, technology, and business strategy to the current state of the publishing industry vis-à  -vis internal factors at Google. Hypothesis Google Inc. is strategically poised to ignite a technological revolution in the publishing industry, a move that will permit Google, already proclaimed as â€Å"the top search engine in the world† (Piper 2004), to become the dominant player in the electronic publishing, or e-publishing, industry and a major force in the broader publishing industry. Importance of the Topic Today, the world is witnessing the beginnings of a technological challenge to traditional ‘paper and ink’ publishing. This challenge, which is not unlike that posed by Internet enterprises to traditional ‘brick and mortar’ retail establishments, banks, and service organisations, is being led by Google Inc. Based on a theoretical foundation, this research will explore the convergence of new technologies and organisational factors that Google is strategically leveraging to revolutionise publishing and to achieve leadership status in the publishing industry. Theoretical Base for the Research Research will be based on industry and organisational life cycle theories as well as classic technology theory and its relevance to the life cycle theories and business strategy. Industry life cycle theory suggests that industries pass through a series of stages which affect factors such as competition, consumer demand, and strategy. Organisational life cycle theory suggests that all organisations evolve through a typically predictable set of sequential stages in which their thinking and behaviour change. The concept of technology in this context refers to the methods and mechanisms that organisations use to transform inputs into outputs. The application of technology, through the implementation of organisational strategies, can affect industry and organisational life cycles. The theory of competitive position suggests that organisations adopt strategies that reflect their positions in the market. Prior Research on the Topic Google’s Web site (n.d.) states that its mission is â€Å"to organize the worlds information and make it universally accessible and useful†. Deutschman (2005) reports that Google, founded in 1998, has experienced phenomenal sales growth of more than 400,000% in the past five years, making it the fastest growing company in history. He states that the market value of the company is US$80 billion. Wikipedia (n.d.) traces Google’s history from its inception as a research project in 1996 through today and furnishes insight into management and salaries, the corporate culture, acquisitions, and legal and social issues. Google has been described as â€Å"more than a search engine, less than a god† (Piper 2004) and as â€Å"the 800-pound octopus that is filling potential rivals with dread and envy†, implicitly threatening competitors with acquisition or elimination. (Elgin and Hesseldahl 2005). Glover (2004) summarises Google’s business model as one w hich offers its services to the public at no cost, earning its revenue from advertisers who post links to their own Web sites then pay fees to Google based on the number of people who make the link from Google to the advertisers’ sites. Elgin and Hesseldahl (2005) provide significant insight into Google’s ambitious business expansion plans and its challenges to major industry players. Notess (2005) reports on Google’s first entry into the e-publishing arena with Google Answers. Pike (2005) describes Google Scholar and the Google Library Project as continuing forays into the e-publishing industry; M2 Presswire (2004) explains Google Library in more depth. Notess (2005) compares Google Scholar with Scirus, a competitive product. Peek (2004) reports on Google’s relationship with DSpace, a company devoted to capturing, storing, indexing, preserving, and redistributing university research results, and the Electronic Education Report (2003) describes Google’s relationship with DK Publishing in a joint effort to install an encyclopaedia for young people on the Web. Jesdanun (2005) reports on the impact Google Library is having on the publishing industry. Ferguson (2005) and Dodson (2005) provide in-depth analyses of Google’s cross-industry plans for the future as well as plans specifically relating to the publishing industry. Finally, Carvajal (2005), Degtyareva (2005), Liedtke (May and August 2005), and PR Newswire (2005) pose global issues that Google as well as publishers and authors are facing with regard to Google’s e-publishing plans. In addition to the sources surveyed for information about Google, research was conducted into the history of publishing, industry life cycle, technology theory, organisational life cycle, and business strategy formulation. Feather (1990) and Millgate (1987) write extensively about the history of publishing. The Columbia Encyclopedia (2004) defines publishing in a broad sense as â€Å"making something publicly known† then continues by describing its history, the emergence of publishing firms, new technologies, and mergers and acquisitions. Proctor (2000), in advising that industry life cycle is a key factor in business strategy planning, identifies and describes in detail the three stages that comprise an industry’s life cycle – growth, maturity, and decline – as well as the characteristics of industries at each stage. Pitt (2000) explores the philosophical meaning of and various definitions for technology. Daft (1998, citing Rosseau 1979 and Perrow 1967) d efines technology as â€Å"the tools, techniques, and actions used to transform inputs into outputs†. Daft (1998) likens the life cycle of an organisation to that of a person (i.e. birth, growth, and death), citing the following as stages through which an organisation passes during its development: entrepreneurial stage, collectivity stage, formalisation stage, and elaboration stage. Smith and colleagues (1991) provide a conceptual framework and a comprehensive methodology for developing and implementing business strategies. Research Approach The selected approach involves using secondary research to support the stated thesis. The interrelationships among industry and organisational life cycle, technology, and business strategy theories will be explored then related to the history of the publishing industry to explain the reasons that the industry is at a stage where it is susceptible to fundamental change. Finally, based on the established theoretical foundation and the publishing industry’s susceptibility to change, data collected about Google Inc.’s history, mission, business model, financial status, competitors, challenges, technologies, and plans for the future will be used to show that the company is in a unique position to take advantage of the publishing industry’s susceptibility to change by fundamentally changing publishing technology thereby allowing Google to become the dominant player in the electronic publishing, or e-publishing, industry and a major force in the broader publishing indus try. Limitations and Key Assumptions This project will not involve the use of primary research as sufficient secondary data exists. The research will allude to the many business opportunities that Google is currently exploring to highlight the extent of the company’s expansion plans, but will concentrate on the company’s e-publishing initiatives. Only the theories identified in this proposal will be used to prove the thesis. No assumptions are being made. Contribution to Knowledge The contribution to knowledge resulting from this research will be to use industry and organisational life cycle, technology, and business strategy theories and their interrelationships to demonstrate how Google can leverage its position and new technologies to fundamentally change a major existing industry and to establish a leadership position in that industry. Proposed Chapters It is envisioned that the dissertation will consist of six chapters: (1) introduction, (2) survey of prior research, (3) research methodology, (4) research results, (5) analysis of results, and (6) summary and conclusions. References Carvajal, Doreen (2005) ‘German publishers, Google challenge’, International Herald Tribune, June 6, 2005. (The) Columbia Encyclopedia (2004) Book publishing. Daft, Richard L. (1998) Organization Theory and Design, Cincinnati, Ohio: South-Western College Publishing. Degtyareva, Victoria (2005) ‘New Google digital library hits copyright roadblocks’, University Wire, September 21, 2005. Deutschman, Alan (2005) ‘Can Google stay Google’, Fast Company, August 1, 2005. Dodson, Angela P. (2005) ‘A whole new meaning for the verb to Google Between the lines: The inside scoop on whats happening in the publishing industry’. Black Issues Book Review, March 1, 2005. Electronic Education Report (2003) ‘DK Publishing teams with Google to launch new e-encyclopedia’, August 29, 2003. Elgin, Ben and Hesseldahl, Arik (2005) ‘Google’s grand ambitions’, Business Week, September 5, 2005. Feather, John (1990) ‘The printed book’ and ‘Publishing before 1800’, Coyle, Martin et al., eds., Encyclopaedia of Literature and Criticism, London: Routledge. Ferguson, Charles H. (2005) What’s Next for Google, January 2005. Web Site: http://www.technologyreview.com/articles/05/01/issue/ferguson0105.0.asp, [Accessed: October 18, 2005]. Glover, Tony (2004) ‘Google IPO locks out foreign investors – or does it?’, Knight Ridder/Tribune Business News, May 9, 2004. Google (n.d.), Corporate Information: Company Overview, Web site: http://www.google.com/intl/en/corporate/index.html, [Accessed: October 19, 2005]. Jesdanun, Anick (2005) ‘Google project shakes up book publishing’, Wisconsin State Journal, September 22, 2005. Liedtke, Michael (2005) ‘Google halts scanning of copyrighted books’, Associated Press, August 13, 2005. Liedtke, Michael (2005) ‘Publishers protest Google Library project’, Associated Press, May 24, 2005. M2 Presswire (2004) ‘Google checks out library books; The Libraries of Harvard, Stanford, the University of Michigan, the University of Oxford, and The New York Public Library join with Google to digitally scan library books and make them searchable online’, December 14, 2004. Millgate, Jane (1987) Scott’s Last Edition: A Study in Publishing History, Edinburgh: Edinburgh University Press. Notess, Greg (2005) ‘Scholarly Web searching: Google Scholar and Scirus’. Online, July 1, 2005. Peek, Robin (2004) ‘Googling DSpace’, Information Today, June 1, 2004. Perrow, Charles (1967) ‘A framework for the comparative analysis of organizations’, American Sociological Review 32. Cited in Daft (1998). Pike, George H. (2005) ‘All Google, all the time’, Information Today, February 1, 2005. Piper, Paul S. (2004) ‘Google spawn: The culture surrounding Google’, Searcher, June 1, 2004. Pitt, Joseph C. (2000) Thinking about Technology: Foundations of the Philosophy of Technology, New York: Seven Bridges Press. PR Newswire (2005) ‘Google Library project raises serious questions for publishers and authors, August 12, 2005. Proctor, Tony (2000) Strategic Marketing: An Introduction, London: Routledge. Rousseau, Denise M. (1979) ‘Assessment of technology in organizations: Closed versus open systems approaches’, Academy of Management Review 4. Cited in Daft (1998). Smith, Garry D. et al. (1991) Business Strategy and Policy, Boston, Massachusetts: Houghton Mifflin Company. Wikipedia (n.d.) Google, Web site: http://en.wikipedia.org/wiki/Google, [Accessed: October 18, 2005].

Are We Free to Make Our Own Choices in Life?

1st essay Are we free to make our own choices in life? Although it sounds appealing to make one's own decision freely, it is actually an impractable goal as the society has exerted significant influence and restrictions on individuals and has shaped one's value of what they should do and what they should not do. In today's society, people are more free to make our own choices than we were before, but it is true that we canno indulge our interests at the cost of transgressing the basic rules of the society.The first example is about the choice of curriculum. Nowadays, we are much less limited when choosing extracurriculum activities and collegial groups than people were before; however, there are basic disciplines which must not be neglected such as Mathematicis, English Literature, Physics and Chemistry. These disciplines are compulsory because they will greatly assist your future career and well-being, while choosing to ignore these compelling courses will undoubtedly result in a gr eat obstable since you are not equipped with some of the most basic skills.Furthermore, you will be less likely to enroll in an outstanding university or college, which can be attributed to your choice of not taking these basic disciplines. Actually, everyone is provided with a concrete and immutable schedule for daily couses whcih will not be altered by any individual student withour a reasonable application and cogent explanation. From this example, we can see that there are courses that we hove to choose to study. In other words, we cannot make a choice totally freely on which courses to take. Another example is about filial responsibility.Turning to Chinese society, it is a written law that every grown-up should look after his or her parents if economically permitted. One of my neighbour is a vile women, always shouting against her parents and asking her parents for money. I usually herar augument with her parents on economic issues. In fact, she does not shoulder the responsibi lity of a daughter to take care of her elderly parents; instead, she throws herself in the cyberspace, not willing to take on a job to â€Å"act as† a daughter. She may not be punished by law; however, every family in our community has acknowledged her notorious reputation and malicious behaviour.As she decides not to take care of her parents, she has broken the basic law of the society–conscience. Her case indicates that people who make choices regardless of the rules of society will be injurious to not only the people around them but also themselves. In conclusion, we are more or less limited by the rules of society when making decisions. However, as far as I am concerned, these rules should bot by regarded as obstacles, but should rather be considered as contribution to the stability and harmony of the hole society. 2nd EssayWhat must we do to truly understand ourselves? As an old saying goes, ‘It is always being difficult for people to judge themselves evenha ndedly. ‘ And I agree that many people do not have general idea what he or she is like in others' eyes. Therefore, from my perspective, to communicate with other people, discuss some common topics, or even argue about something can not only help people have truly understandings of others but also themselves. Two characters, Elizabeth and Mr Darcy in the Pride and Prejudice, a far-reaching novel, can serve as an example.Their first interaction was on a ball where Mr Darcy refuses to dance with Elizabeth, who regarded him as a person with rude and pride personality ever since. After that, another officer, Wickham's accusations enhanced Elizabeth's prejudice about Darcy. Both of them, Elizabeth and Darcy, have the idea that the other is proud while have no idea about their own personalities. Nevertheless, as time goes by, Darcy falls in love with Elizabeth and expresses his feelings to her. He is astounded by her prejudice about him.He sends Elizabeth a letter telling everything happened between him and Wickham. Thought their communication, they learnt each other's personality, realized the damage they have made in both of their hearts and finally became couples. Darcy's pride of status is founded on social prejudice while Elizabeth's initial prejudice against him is rooted in pride of her own perception. But their true communications afterwards made both of them correct their ideas about each other's characteristic as well as their own personalities. Another example is in the movie of Titanic.Rose was a girl with notable social status and she would be married with a business man, Carl. Though she did not love him, and was tired about the sybaritic life of upper classes, she lived against her own heart. When saved by Jack, and had conversations with him about their distinct life, Rose realized hat she did not want to be a upper class anymore. She finally acknowledged her love with Jack and decided to live with him forever. Jack's discretions prevented Rose from jumping into the ocean and also encourages Rose to be brave and act in accordance with her heart.Communication is the very way that made Rose to change and understands herself as a woman. I agree that the meeting of two personalities is like the contact of two chemical substances and insist that communicate helps people to recognize themselves. 3rd essay Is censorship sometimes justifiable? Human rights include freedom of speech and freedom of expression. Based on this definition, many people believe that censorship is a flagrant infringement on human rights, and thus it should not be tolerated. However, I believe that censorship can be justified.Through a discussion of censorship of history textbooks in Japan, censorship against racism in Singapore and move ratings, this essay seeks to show the benefits of censorship to the community. The censorship of Japan's war crimes in Japan's history textbooks shows us that censorship is necessary to preserve national pride. In all histo ry textbooks used in Japan, atrocious war crimes such as their cruelties in World War II, most notably the systemised raping and pillage of Japanese soldiers in the rape of Nanking, China, are only briefly mentioned as parts of the wars, all the grotesque details prohibited.Though China accuses Japan of distorting history, this is necessary to maintain the national pride in Japanese students, especially for those younger students whose opinions and impressions of the country are still in the shaping. Therefore, the censorship can be justified if it is used wisely for the good of the nation. Censorship is also justified in Singapore to ensure social cohesion and racial harmony. In a multi-racial country like Singapore, a caustic racist remark can trigger conflict that threatens the social cohesion that took Singapore decades to cultivate.As such, the Media Development Authority (MDA) prohibits the use of derogatory language or insensitive remarks against any races in any form of medi a, be it printed media like newspapers or the new media- the Internet. This ensures the mutual respect between different races, and thus protects social cohesion in a fragile society like Singapore. Therefore, in cases like this, censorship should be justified. The movie ratings system is the most common type of censorship, and it is reasonable as it protects the minds of the young against violence and sexually explicit materials shown in movies.Massive research done on movies containing violence, foul language and sexually explicit materials has shown that exposure to such materials at a young age can lead to psychological instability for viewers and make them more prone to committing juvenile delinquency. As such, the movies are often rated from Parental Guidance to NC17, M18 and in some countries R21, to protect viewers from viewing dangerous materials unsuitable for their age. The movie ratings system thus is a necessary form of censorship to bar the young from being exposed to harmful materials through movies.Overall, censorship is justified in many cases, as it seeks to maintain social stability, racial harmony and to protect the young minds from dangerous materials in movies. However, once misused, censorship can violate human rights principles of freedom of speech and freedom of expression. Due to the complexity of censorship, the government needs to be prudent in using censorship to the best interest of the society. 4th Essay What two options are the most difficult to choose between? The most difficult choice is neither between life and death nor between love and freedom, but between truth and lie.Although I have to admit that it really takes a lot of courage to decide to die when one still have chance to live and it is harder to give up one's beloved to pursue the mental world of freedom, it is the choice of insisting on the truth that takes the greatest bravery. Louis Pasteur is such an example who bravely challenged the majority's opinion in order to hold the truth. Before him, people commonly believed that life comes directly from the lifeless matter. This theory is called spontaneous theory which was synthesized by Aristotle, the unshakable authority at that time.Hence, people from common ones to experts all deeply believed in this theory. However, Pasteur threw doubt on this commonly believed theory after conducting a series of experiments. Seeing is believing. What was shown in the experiments definitely disproved Aristotle's old theory. Here came the choice. He could publish the result of his discovery to insist on the truth or support the old wrong theory to lie to his heart. If he chose the first one, there would be lots of critics waiting for him. No one will exactly know what those crazy people will do who championed the spontaneous theory for so many years.His friends even warned him about the quagmire lain on the endless truth chasing path. On the contrast, if he chose the latter one, he will suffer from the tortur e of consciousness instead of the one from others. Finally, he decided to choose the first choice. Pasteur publicized his discovery in 1864 and brought a controversy immediately. Countless people found fault with Pasteur's experiments but soon people gradually were persuaded by the fact of the experiments. Because of this choice, Pasteur became one of the founders of the microbiology.Unlike to choose death or freedom, people never know what they will get after holding the truth. Perhaps one can earn famous during his or her life time, like Louis Pasteur, or he or she can be punished to die without understanding from other people. For instance, Giordano Bruno donated his life to pursue the truth. While at his contemporary, he was considered as a heretic because his belief of Copernican model offended the authority of the Catholic Church. In the end he was burned at the stake by civil authorities in 1600.Still lucky, his idea was understood by several people and recorded in text form so that his descendants could recover his opinion and memorize him forever. And those people who had no supporters for their persistence or did not record their opinion would be forgotten by generations. In conclusion, either pursuing truth or giving in to lie needs plenty of bravery to chose. However, we have to make decision between them. This was because he was the gold medalist. 5th essay Do we need knowledge of the past to fully understand the present? People live in the present. They plan for and worry about the future.The knowledge of the past gives us all the demands that press in from living in the present and anticipating what is yet to come, why bother with what has been? Knowledge of the past gives us all the desirable and available branches of knowledge. It is why we insist to learn knowledge of past such as history. I agree with what Rosamond MacKitterick told us. He said that a sense of the past is an essential past of our identity . The past is in many respects a for eign country, but on the premise that travel broadens the mind, this is all the more reason to go there.Any subject of study needs justification: Most widely accepted subjects—and history is certainly one of them—attract some people who simply like the information and modes of thought involved. I know that you may have more doubtful about why to bother need to know what the purpose is. In a society that quite correctly expects education to serve useful purposes, History is in fact very useful, actually indispensable, but the products of historical study are less tangible, sometimes less immediate, than those that stem from some other disciplines.In the past history has been justified for reasons we would no longer accept. For instance, one of the reasons history holds its place in current education is because earlier leaders believed that a knowledge of certain historical facts helped distinguish the educated from the uneducated; the person who could reel off the date of the. Knowledge of historical facts has been used as a screening device in many societies, from China to the United States, and the habit is still with us to some extent.Unfortunately, this use can encourage mindless memorization—a real but not very appealing aspect of the discipline. History should be studied because it is essential to individuals and to society, and because it harbors beauty. There are many ways to discuss the real functions of the subject—as there are many different historical talents and many different paths to historical meaning. All definitions of history's utility, however, rely on two fundamental facts. We could borrow knowledge of the past to understand the present situation better in any field.

Can Computer Replace Human Beings Essay

Many of us think that computers are many times faster, more powerful and more capable when compared to humans simply because they can perform calculations thousands of time faster, workout logical computations without error and store memory at incredible speeds with flawless accuracy. Human Brain: We can only estimate the processing power of the average human brain as there is no way to measure it quantitatively as of yet. If the theory of taking nerve volume to be proportional to processing power is true we then, may have a correct estimate of the human brain’s processing power. * by simple calculation, we can estimate the processing power of a average brain to be about 100 million MIPS (Million computer Instructions Per Second ). In case you’re wondering how much speed that is, let us give you an idea. * 1999’s fastest PC processor chip on the market was a 700 MHz pentium that did 4200 MIPS. By simple calculation, we can see that we would need at least 24,000 of these processors in a system to match up to the total speed of the brain !! Computers have brought a revolution in human life. To begin with, computers took over different human activities. Now even thinking and problem-solving are being done by computer The situation makes many of us believe that computers are likely to replace human beings in every walk of life. But every coin has two sides. However useful they may be, computers cannot replace human beings. Human life is not a mechanical affair. A pearl like tear silently rolls down the cheek at the memory of the loved one. A compliment by an elderly person restores the confidence of a depressed person. Computers have intelligence and think like human beings? Will computer be superior to us and replace us in the future? On hearing the questions, many people may think that it’s impossible that computer will be superior to human. Computer is made by us; it’s only a machine, a tool. It cannot have feelings But a lot of facts make us surprised. Let us see what is going on in detail. A chess-playing computer can defeat the world chess champion in 1997. Nowadays, artificial intelligence has got a significant development. Computer can understand our language and accept the oral command. Computer can already do a lot of tasks and they are learning to do other new tasks one by one. In some fields, computer works more efficient than human indeed. However, I think, we should catch the key point: computer is always doing the things that we told them how to do. We admit that if we tell computer how to do the work, it can do it and sometimes it can do better than us because computer has greater ability to deal with some special kind of problems and it will not be tired. Computer cannot solve the new problems that it has never met The human’s development process is always raising problems and solving them again and again, these attributes cannot be possessed by the computer. , though computer can act like human, it is still a computer; it doesn’t have feelings or free will. We have feelings, we will be happy or unhappy, we will be ashamed when we do something wrong. We have soul and we are alive. We have free will to decide what to do. Can computer have feelings? It can’t. It has no will, what it is doing is only executing the programs made by human. I don’t think a computer can ever be replaced with a human, because it doesn’t have the same physical needs that we have. But I want a computer to interface with me almost like a human. At least on the interface side to be polite like a human, to understand my human needs. I want it to serve me and understand me as a human. However, I expect a computer to be better than a human in many ways, such as keeping track of time. I expect a computer to know what five minutes is. I expect a computer to be reliable. I expect a computer’s memory to be perfect. I expect a computer to do all the things that computers do well. Record video information – humans can’t do that – record audio information, do text-to-speech, keep an accurate and perfect record of time and what happens in time. All the things that a computer is flawless at and can do well. I want the computer to help me. Help me augment my memory, so that when I go to the doctor and they say â€Å"What did you have for breakfast?† it could show me, â€Å"This is what you had for breakfast, I took a picture of it.† Because that’s what a computer can do for you. But I want it to understand that that’s what I need, that’s what I want. In order for the computer to understand what I need and what I want, it has to understand my emotional reactions to things, so that it can learn what it is that I need and want. A simple touch of mother silences a crying baby. Can a computer perform these and many such other miracles? Nowadays, teaching is being done by computers. Computer-lovers claim that the can learn with the help of a computer. Computers also administer tests, declare results and award certificates. But imagine the difference between the two situations, i.e., sitting before a computer and sitting in a class room with dozens of students around us and in the presence of a teacher. The pains and pleasures of companionship, the repudiating as well as encouraging expressions on the teachers face, the direct interaction, eye contact, spontaneous smiles and abundant sharing and understanding set this living situation a world apart from the lonely, computer-controlled suffocating room.

The Between Math And Sports - 1680 Words

Introduction Most people are familiar with sports rules and terminology; however, they are not always aware of the important role that math plays in sports. A myriad of data on players, teams, divisions and leagues is provided by the media and the sports world. You have been selected to explore the numerous connections between math and sports. The Tasks You are probably familiar with professional sports and stay abreast of scores and standing for your favorite teams. In each webquest below, you will engage in web-based inquiry to answer the questions presented and to perform the tasks required. These tasks will require a computer, access to the web, graph paper (see the math resources below), paper, pencil and a ruler. Access to a†¦show more content†¦Find historical player stats for 20 baseball players from the 2009 season. Compute the batting average for each player. Create a table for your results. How does a batting average measure a player s performance? Part II: Earned Run Average What is an Earned Run Average? How is an ERA calculated? Gather pitching stats for Earned Runs (ER) and Number of Innings Pitched (IP). Calculate the ERA for each pitcher. Create a table for your results. How does an earned run average measure a pitcher s performance? WebQuest 2 - Win-Loss Percentage Win-Loss Percentage is important data for any team. For example, WL% can be computed for a baseball team. However, WL% is also used in other sports. Try our Lessons on Understanding Percent, then do the following: Look at win and loss data for teams in football. For example, the NFL. Compute the WL% for five teams in a league, five in a conference and five in a division. Create a table for your results. Look at win and loss data for teams in basketball, for example, the NBA. Compute the WL% for ten teams of your choice. Create a table for your results. What other sports use WL%? Is WL% always expressed as a percentage? Explain your answer. WebQuest 3 - The NBA Draft Lottery The NBA Draft Lottery is an annual event held by the National Basketball Association in which the teams who had missed the playoffs in the previous season participate in a lottery process to determine the draft order in the NBA Draft. The lottery is normally